Integrated Marketing Case Study #1 – Spaces Self-Storage
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Focus Integrated Marketing won the assignment to launch a new self-storage company in Toronto. The Integrated Marketing Communications plan included: Branding and Design, Building Exterior Design, Corporate Vehicle Decal Design, Web Design and Development, eCoupons, [[SEO - Search Engine Optimization]], [[SEM - Search Engine Marketing]], [[LSEM - Local Search Engine Marketing]], [[SMO - Social Media Optimization]], Direct Mail and Business Collateral Materials.
Integrated Marketing Case Study #2 – HMV
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Integrated Marketing Case Study #3 – Cherry Lane
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Integrated Marketing Case Study #4 – Armstrong Moving
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Integrated Marketing Case Study #5 – Williams McGuire
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Focus Integrated Marketing won the assignment to get Williams McGuire, a Canadian forensic accounting and Anti-Money Laundering Compliance firm, a logo, business cards and a new website in 4 weeks. Not only did we meet the deadline, we won page 1 position 1 natural search based on a smart [[SEO - Search Engine Optimization]] strategy that created a keyword rich .ca domain and primary navigation. Off page optimization / link building and a [[SEM - Search Engine Marketing]] campaign on Google are Phase 2.
